Another successful Open Farm Sunday took place on 10th June, with over 350 farms opening their gates to visitors. Initial estimates from organisers LEAF (Linking Environment And Farming) indicate that over 270,000 people visited a farm. This brings the total number of visitors to a farm for LEAF Open Farm Sunday over the last 13 years to over 2.2 million, demonstrating the significant impact the day has on connecting the public with farming.
Hi Peak, along with Arla, McDonalds and Taylor Grown, had the pleasure of joining Houghton Hall, Norfolk as it opened up its estate to visitors who learnt about growing organic vegetables, rearing organic pigs and poultry, and organic milk from the newly established herd of Jersey cows. The day was also helped by other local farmers and contractors who brought along pieces of farming equipment for everyone to look at.
Attending gave us all the opportunity to talk to the public and discuss the integral parts we all play within the supply chain. As far as Hi Peak was concerned we particularly enjoyed discussing what goes into feeding farm animals, from how much they eat and drink every day, to the sourcing and sustainability of the raw materials we use, through to the time and effort that goes into planning and balancing the diets on each farm.
We would like to thank all the team at Houghton Hall for the effort they put into organising a great day and for inviting us along.
According to LEAF, the organiser of Open Farm Sunday, the range of events across the country was extensive, from private farm walks for 20, to farms that welcomed thousands.
The event’s Facebook page achieved a total of 2,250 engagements and there were also 8,200 mentions of Open Farm Sunday on Twitter. Video content was once again very well received, with 69,000 views on Facebook for the new BBSRC Science on the Farm videos and a further 8,900 on YouTube. The LEAF Open Farm Sunday website achieved over 327k visits.
There was also widespread media coverage for the campaign.